As an indie author, having a website or blog is essential. It’s also the least expensive way to promote your book to the widest possible audience. In a 2009 book buying survey by Verso Digital (US), 58% of the 5,640 US respondents said they became aware of books online through search engine results. Author websites and blogs were the second most popular resource, with a respectable 30 percent. To set up a website or blog, you will need to do…